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Research

Top of Mind Brands Survey


One of the research projects I handled as a Project Manager while at Yati Marketing as a Marketing Associate. The research project was to measure top brands in Swaziland across different industries. My roles as a PM involved;

  • Research Proposal development
  • Questionnaire Development
  • Questionnaire Configuration (online survey software)
  • Enumerator Recruitment
  • Data Collection and Field Work Monitoring
  • Data Analysis
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